marketing

Doing Voiceover on Your Own Terms with Erikka J. (ColorVO Collective series)

In This Episode… Key Points Remember that you’re running a business When it comes to voiceover, it\’s easy to just get stuck in the voice part, and yes it’s acting. And then there\’s the technical aspect, but you have to understand business—making sure that you\’re reaching your ROI with all the investments you’re making, and

Doing Voiceover on Your Own Terms with Erikka J. (ColorVO Collective series) Read More »

Get Your Mind Right for VO – Clubhouse Chat

In this informal chat from January 2021 on Clubhouse, I shared how to reset your mind and confidence when auditioning and marketing for voiceover. You can follow me @DareeAllen on Clubhouse and other social media platforms. In This Episode… Key Points Learning to manage your mind will help you cope with your feelings and ultimately

Get Your Mind Right for VO – Clubhouse Chat Read More »

Corporate Narration Sensation with Andrew Lander (ColorVO Collective Series)

In This Episode… Key Points Andrew made a business plan and noted his time limits as someone who works in the corporate world and doing voiceover part-time. He assessed the types of VO work that he booked throughout the year, as well as the things that took more effort. He decided to only invest time

Corporate Narration Sensation with Andrew Lander (ColorVO Collective Series) Read More »

All things non-broadcast voiceover

Presented by Brigid Reale at the 2024 Euro VO Retreat in Barcelona, Spain Non-Broadcast VO refers to things like explainer videos, corporate narration, and e-learning. The project featuring the VO is not aired or distributed on TV, radio, social media, or cinema, which are broadcast channels. First, Brigid talked about the importance of understanding client

All things non-broadcast voiceover Read More »

Political commercial voiceover

Presented by J. Michael Collins at the 2024 Euro VO Retreat in Barcelona, Spain In political advertising, there has been a significant increase in spending, with a growing importance of regional targeting and careful marketing to avoid offending potential clients. Inclusivity is increasing in political voiceover as well, where non-white voices have a major advantage

Political commercial voiceover Read More »